ELU Squared: The Champion Sales Professional

William Patton McDowell Jr:

Regardless of where you are in life or how you earn a living, you can benefit from the Six Characteristics of the Champion Sales Professional. This is the introduction to my series, named ELU Squared or E-L-U, to the power of two. This series is dedicated to Billy McDowell, my grandfather. 

From my 'Poppy,' I first learned about sales. I spent a lot of time with Poppy when I was a child, riding in his Oldsmobile, talking on his rotary-dial 'car' phone, flipping through his presentation materials, learning the fundamentals. Poppy would say, "A good salesman always has a pen . . . listen more than you talk . . . and remember son . . .

what's behind the door, 

I am not sure, 

but this I know 

and know it well, 

the more I open, the more I sell."

The Six Characteristics of the Champion Sales Professional are:

• Energy
• Enthusiasm
• Likability
• Love
• Unique
• Urgent